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Bollox Fireballs are the world’s first sweet ‘n spicy energy chews for athletes that integrate the performance enhancing effects of capsaicin from chili peppers with energy nutrition. The combination of capsaicin and energy actually creates a powerful synergy. After all, capsaicin reduces the rate of perceived exertion while at the same time carbohydrates provide extra energy. It really becomes double pleasure! And the supplementary electrolytes even make it triple pleasure.

No frills. Just energy.

Bollox is a low-cost energy gel that reflects the no-nonsense, winning mindset of international triathlon phenomenon Chris ‘Macca’ McCormack. Macca has co-created his own energy gel business offering a no-frills, affordable source of energy on-the-go, delivered to the athlete’s doorstep. Wrapped in a bright yellow package and available in simply one fruity cherry flavor, Bollox is both powerful and down-to-earth, just like co-founder Chris ‘Macca’ McCormack.

Why Bollox?

Bollox is a home-delivered, no frills energy gel with 100 calories for half the money you spend on established brands. With the performance benefits of usual gels and our unique and tasty cherry flavour you get all the benefits at small costs.

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